/ Glossary /
Macro ConversionsWhat are Macro Conversions?
A macro conversion refers to a significant, major action that a customer takes on a website. These actions demonstrate a level of engagement and investment from the customer, and they often result in a sale or a long-term commitment from the customer, such as signing up for a subscription or registering for an account, and even lead to repeat business. Macro conversions are used to track the success of online marketing efforts, as they indicate the overall health of a business.
Why are Macro Conversions important?
By analyzing macro conversion data, businesses can determine what marketing strategies and tactics are working well and which ones need improvement. This information can then be used to make informed decisions about future marketing efforts, optimize the overall customer experience, and maximize their sales potential.
Table of contents
1. Why are Macro Conversions important?
Send better and affordable emails today
Grow your business with a powerful loyalty program and email marketing features
Get started for freeAlready have an account? Sign in
