Email marketing software comparison
Finding the best email marketing software is like finding a needle in a haystack. Instead, find the one that’s right for you. Use the comparison table below to discover what makes theMarketer different.

Compare pricing Last updated on August 2nd, 2024

Monthly Plans
theMarketer

E-commerce

Mailchimp

Standard

Klaviyo

Email and SMS

Omnisend

Standard

Moosend

Pro

ActiveCampaign

Professional

MailerLite

Advanced

ConstantContact

Standard

SendGrid

Advanced

Brevo (ex. Sendinblue)

Business

MailJet

Premium

Monthly email sends
Unlimited
12x 'plan''s contact limit
12x 'plan''s contact limit
12x 'plan''s contact limit
Unlimited
Unlimited
Unlimited
24x 'plan''s contact limit
12x 'plan''s contact limit
Price based on volume
Price based on volume
Up to 1000 subscribers
€25
€42
€41
€18
€15
€72
€28
€52
€55
€55
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
€25
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
1001-2500 subscribers
€38
€56
€69
€40
€29
€136
€37
€70
€55
€65
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
€50
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
2501-5000 subscribers
€67
€93
€105
€74
€44
€188
€47
€103
€55
€85
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
€95
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
5001-10000 subscribers
€107
€123
€151
€121
€81
€265
€102
€149
€92
€159
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
€230
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
10001-15000 subscribers
€163
€214
€334
€190
€147
€343
€140
€196
€92
€219
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
€230
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
15001-20000 subscribers
€212
€266
€357
€243
€147
€426
€167
€242
€92
€219
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
€230
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
20001-25000 subscribers
€244
€289
€380
€258
€147
€503
€186
€289
€229
€269
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
€430
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
25001-30000 subscribers
€288
€317
€472
€310
€288
€576
€214
€317
€412
€369
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
€430
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
30001-40000 subscribers
€334
€382
€563
€343
€288
€649
€260
€372
€412
€369
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
€430
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
40001-50000 subscribers
€387
€420
€673
€378
€288
€805
€316
€428
412
€519
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
Custom pricing
50001-60000 subscribers
€461
€587
€801
€458
€381
€887
€335
Custom pricing
€412
€519
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
Custom pricing
60001-70000 subscribers
€515
€587
€929
€549
€381
Custom pricing
€353
Custom pricing
€824
€629
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
Custom pricing
70001-80000 subscribers
€581
€746
€1058
€641
€571
Custom pricing
€372
Custom pricing
€824
€629
?
Price simulations assuming 12 campaigns are sent monthly to all subscribers
Custom pricing
80001-90000 subscribers
€642
€746
€1172
€733
€577
Custom pricing
€391
Custom pricing
€824
Custom pricing
Custom pricing
90001-100000 subscribers
€707
€746
€1277
€824
€571
Custom pricing
€409
Custom pricing
€824
Custom pricing
Custom pricing
100001-120000 subscribers
€846
€1072
?
Above 100,000 subscribers Premium is mandatory, with 15x plans contact limit; custom pricing starts at 250.000+ contacts
€1488
€1048
€857
Custom pricing
€491
Custom pricing
€824
Custom pricing
Custom pricing
120001-140000 subscribers
€972
€1235
?
Above 100,000 subscribers Premium is mandatory, with 15x plans contact limit; custom pricing starts at 250.000+ contacts
€1699
€1238
€857
Custom pricing
€547
Custom pricing
€824
Custom pricing
Custom pricing
140001-160000 subscribers
€1088
€1492
?
Above 100,000 subscribers Premium is mandatory, with 15x plans contact limit; custom pricing starts at 250.000+ contacts
€1909
Custom pricing
€1113
Custom pricing
€610
Custom pricing
€824
Custom pricing
Custom pricing
160001-180000 subscribers
€1210
€1492
?
Above 100,000 subscribers Premium is mandatory, with 15x plans contact limit; custom pricing starts at 250.000+ contacts
€1909
Custom pricing
€1113
Custom pricing
€686
Custom pricing
€824
Custom pricing
Custom pricing
180001-200000 subscribers
€1305
€1492
?
Above 100,000 subscribers Premium is mandatory, with 15x plans contact limit; custom pricing starts at 250.000+ contacts
€1909
Custom pricing
€1113
Custom pricing
€763
Custom pricing
€824
Custom pricing
Custom pricing
More than 200000 subscribers
€1386
?
Starting at
Custom pricing
?
Above 100,000 subscribers Premium is mandatory, with 15x plans contact limit; custom pricing starts at 250.000+ contacts
€2120
?
Custom pricing starts at 250.000+ contacts
Custom pricing
€1392
?
Starting at €1392
Custom pricing
€839
?
Starting at €839
Custom pricing
Custom pricing
Custom pricing
Custom pricing

Compare features

Plan details
theMarketer

E-commerce

Mailchimp

Standard

Klaviyo

Email and SMS

Omnisend

Standard

Moosend

Pro

ActiveCampaign

Professional

MailerLite

Advanced

ConstantContact

Plus

SendGrid

Advanced

Brevo (ex. Sendinblue)

Business

MailJet

Premium

Seats
3
5
Unlimited
Unlimited
5
5
Unlimited
Unlimited
1000
1
15
User Roles
Admin, Editor, Viewer
Owner, Admin, Author & Viewer
Owner, Admin, Manager, Analyst, Campaign Coordinator, content Creator, Support
Owner, Admin, Manager, Analyst, Campaign Coordinator, content Creator
Owner, Admin, Manager, (GDPR) Viewer, Designer
Admin, Custom user-level permissions
Administrator, Manager, Viewer, Accountant, Custom
Account Owner, AccountManager, Campaign Creator
Admin, Restricted Access, Read-only Access, Custom Access
Owner, All Access, None, Custom Access
Owner, Custom
Plan limits
theMarketer

E-commerce

Mailchimp

Standard

Klaviyo

Email and SMS

Omnisend

Standard

Moosend

Pro

ActiveCampaign

Professional

MailerLite

Advanced

ConstantContact

Plus

SendGrid

Advanced

Brevo (ex. Sendinblue)

Business

MailJet

Premium

Monthly Email Sends
Unlimited
12x 'plan''s contact limit
12x 'plan''s contact limit
12x 'plan''s contact limit
Unlimited
Unlimited
Unlimited
24x 'plan''s contact limit
12x 'plan''s contact limit
Price based on volume
Price based on volume
Audience
theMarketer

E-commerce

Mailchimp

Standard

Klaviyo

Email and SMS

Omnisend

Standard

Moosend

Pro

ActiveCampaign

Professional

MailerLite

Advanced

ConstantContact

Plus

SendGrid

Advanced

Brevo (ex. Sendinblue)

Business

MailJet

Premium

Audiences
Unlimited
5
Unlimited
Unlimited
Unlimited
Unlimited
Unlimited
Unlimited
Unlimited
Unlimited
Unlimited
Segmentation
Advanced
Basic
Advanced
Advanced
Advanced
Advanced
Advanced
Advanced
Advanced
Advanced
Basic
Contact Profiles
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Tags
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Inbox
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Subscription Forms
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Audience Insights
theMarketer

E-commerce

Mailchimp

Standard

Klaviyo

Email and SMS

Omnisend

Standard

Moosend

Pro

ActiveCampaign

Professional

MailerLite

Advanced

ConstantContact

Plus

SendGrid

Advanced

Brevo (ex. Sendinblue)

Business

MailJet

Premium

Audience Dashboard
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Customer Lifetime Value
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Campaign Engagement
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Purchase Behavior
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Lifecycle / Funnel Stage
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Favorite Brand
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Favorite Category
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Top Engagement Hours
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NPS Score
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Activity Feed
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Design
theMarketer

E-commerce

Mailchimp

Standard

Klaviyo

Email and SMS

Omnisend

Standard

Moosend

Pro

ActiveCampaign

Professional

MailerLite

Advanced

ConstantContact

Plus

SendGrid

Advanced

Brevo (ex. Sendinblue)

Business

MailJet

Premium

Drag-and-drop Editor
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Pre-Designed Templates
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Subject Line Assistant
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Dynamic content
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Feed-Based Product Blocks
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Personalized Product Recommendations
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For certain categories
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Product Bundles
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UGC
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Feedback Blocks
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Loyalty Blocks
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Referral Blocks
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Countdowns
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Surveys
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GIPHY Stickers
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Discount Blocks
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Social Icons
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Mobile App Links
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Communicate
theMarketer

E-commerce

Mailchimp

Standard

Klaviyo

Email and SMS

Omnisend

Standard

Moosend

Pro

ActiveCampaign

Professional

MailerLite

Advanced

ConstantContact

Plus

SendGrid

Advanced

Brevo (ex. Sendinblue)

Business

MailJet

Premium

Email
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Scheduling
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Batch Delivery
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Optimal Sending Time
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A/B Testing
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Automatic Resend
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Classic SMS Campaigns
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USA only
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Two-Way SMS
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Push Notifications
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E-commerce PRO Features
theMarketer

E-commerce

Mailchimp

Standard

Klaviyo

Email and SMS

Omnisend

Standard

Moosend

Pro

ActiveCampaign

Professional

MailerLite

Advanced

ConstantContact

Plus

SendGrid

Advanced

Brevo (ex. Sendinblue)

Business

MailJet

Premium

Tier-based Loyalty Program
PRO
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Point-based Loyalty Program
PRO
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Feedback & Review Management
PRO
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RFM Analysis
PRO
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Referral Program
PRO
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Launcher
PRO
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Phone Support
PRO
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+50K users

WHAT THEY SAY ABOUT US

Profile image

"Our experience with theMarketer has far exceeded expectations. We wanted an easy-to-use platform with an intuitive interface, maximum email deliverability, and personalization capabilities. And we achieved remarkable results using theMarketer=>a 28% improvement in email open rates, a 35% growth in our active customer base, and a 128% increase in our email marketing channel sales."

Ovidiu Nicusan - Marketing Director

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Quote

"Our experience with theMarketer has far exceeded expectations. We wanted an easy-to-use platform with an intuitive interface, maximum email deliverability, and personalization capabilities. And we achieved remarkable results using theMarketer=>a 28% improvement in email open rates, a 35% growth in our active customer base, and a 128% increase in our email marketing channel sales."

Ovidiu Nicusan - Marketing Director

Profile image

"Our experience with theMarketer has been very good. They are professionals when it comes to newsletters, automations, and push notifications. I appreciate that they are quick to respond and always willing to help when needed. I highly recommend theMarketer."

Daniel Crăciun - Founder & CEO

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Quote

"Our experience with theMarketer has been very good. They are professionals when it comes to newsletters, automations, and push notifications. I appreciate that they are quick to respond and always willing to help when needed. I highly recommend theMarketer."

Daniel Crăciun - Founder & CEO

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"We are really happy using theMarketer for our email marketing. The interface is easy to navigate, making campaign setup a breeze, and the delivery rates have been excelent. Plus, the support team is amazing - responsive and ready to help. Overall, theMarketer has been a great asset in keeping our customers engaged."

Mircea Căpățînă - Co-Founder & Marketing Director

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Quote

"We are really happy using theMarketer for our email marketing. The interface is easy to navigate, making campaign setup a breeze, and the delivery rates have been excelent. Plus, the support team is amazing - responsive and ready to help. Overall, theMarketer has been a great asset in keeping our customers engaged."

Mircea Căpățînă - Co-Founder & Marketing Director

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"Honestly, we were a bit unsure about leaving Klaviyo for theMarketer, but it’s turned out to be one of the best moves we could have made. We’re getting the same strong results, and it’s way more affordable, which is a huge win for us. But the real standout? The support team at theMarketer. They’re always available, and it’s clear they genuinely care about helping us succeed. It’s refreshing to work with a team that’s so committed, and theMarketer has become an essential partner for us as we continue to grow at F64."

Cătălina Coterleț - Head of Marketing

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Quote

"Honestly, we were a bit unsure about leaving Klaviyo for theMarketer, but it’s turned out to be one of the best moves we could have made. We’re getting the same strong results, and it’s way more affordable, which is a huge win for us. But the real standout? The support team at theMarketer. They’re always available, and it’s clear they genuinely care about helping us succeed. It’s refreshing to work with a team that’s so committed, and theMarketer has become an essential partner for us as we continue to grow at F64."

Cătălina Coterleț - Head of Marketing

Profile image

"We use theMarketer for our email marketing campaigns at Libra Internet Bank, and we are very pleased with the results. The platform is intuitive, allowing us to quickly create attractive and impactful emails. The A/B testing and scheduling options help us reach the right audience at the right time, and the performance insights allow us to measure effectiveness immediately. theMarketer is a reliable choice for email marketing campaigns, and the support team is always available for any questions."

Octavian Hera - Marketing Director

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Quote

"We use theMarketer for our email marketing campaigns at Libra Internet Bank, and we are very pleased with the results. The platform is intuitive, allowing us to quickly create attractive and impactful emails. The A/B testing and scheduling options help us reach the right audience at the right time, and the performance insights allow us to measure effectiveness immediately. theMarketer is a reliable choice for email marketing campaigns, and the support team is always available for any questions."

Octavian Hera - Marketing Director

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"Before using theMarketer, email marketing wasn’t among our top communication priorities, but we decided to give it a try. We sent our first newsletter campaign through theMarketer, and for the first time, our production was blocked due to the overwhelming number of orders we received.\nWe are thrilled with the results and how easy it is to personalize and segment our campaigns. theMarketer has completely changed our perception of email marketing and has become an essential tool for growing our business."

Dana Iuga - Owner & Co-Founder

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Quote

"Before using theMarketer, email marketing wasn’t among our top communication priorities, but we decided to give it a try. We sent our first newsletter campaign through theMarketer, and for the first time, our production was blocked due to the overwhelming number of orders we received.\nWe are thrilled with the results and how easy it is to personalize and segment our campaigns. theMarketer has completely changed our perception of email marketing and has become an essential tool for growing our business."

Dana Iuga - Owner & Co-Founder

Profile image

"theMarketer has been a real boost to the growth of FishtoDoor. Since we made the choice, our email engagement has really improved – our customers are more connected with us than ever. theMarketer’s platform makes it easy for us to send tailored offers that our seafood-loving community truly enjoys. And I have to say, their support team is just great; always available and super responsive whenever we need help optimizing our campaigns. It’s been a huge value-add for our business, and we’re excited about where this partnership will take us!"

Paul Nicolau - Owner

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Quote

"theMarketer has been a real boost to the growth of FishtoDoor. Since we made the choice, our email engagement has really improved – our customers are more connected with us than ever. theMarketer’s platform makes it easy for us to send tailored offers that our seafood-loving community truly enjoys. And I have to say, their support team is just great; always available and super responsive whenever we need help optimizing our campaigns. It’s been a huge value-add for our business, and we’re excited about where this partnership will take us!"

Paul Nicolau - Owner

Profile image

"With theMarketer, we’ve found a tool that truly understands the fast pace of our industry at Quick Mobile. The platform’s flexibility has allowed us to adapt our campaigns on the fly, meeting our customers where they are, and responding to trends instantly. It’s like we finally have an email marketing solution that moves as quickly as we do! From launching flash sales to sharing the latest in tech with our customers, theMarketer has given us the edge we need to stay ahead in a competitive space."

Matei Țiboc - Owner

Profile image
Quote

"With theMarketer, we’ve found a tool that truly understands the fast pace of our industry at Quick Mobile. The platform’s flexibility has allowed us to adapt our campaigns on the fly, meeting our customers where they are, and responding to trends instantly. It’s like we finally have an email marketing solution that moves as quickly as we do! From launching flash sales to sharing the latest in tech with our customers, theMarketer has given us the edge we need to stay ahead in a competitive space."

Matei Țiboc - Owner

Profile image

"Using theMarketer was the best choice we could have made. The platform is user-friendly and offers many reliable templates for creating newsletters, making it easy to achieve excellent results. We quickly implemented the software and activated all automations within a few months. I highly recommend theMarketer to anyone, whether they’re starting a new business or switching from a different platform—it’s the best solution."

Florin Diaconu - Online Manager

Profile image
Quote

"Using theMarketer was the best choice we could have made. The platform is user-friendly and offers many reliable templates for creating newsletters, making it easy to achieve excellent results. We quickly implemented the software and activated all automations within a few months. I highly recommend theMarketer to anyone, whether they’re starting a new business or switching from a different platform—it’s the best solution."

Florin Diaconu - Online Manager

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