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Meta Keywords

What are Meta Keywords?

Meta keywords are a type of tag used in website coding to help search engines understand the content of a page. These keywords are placed in the back end of a website, invisible to the user but important to search engines. They help the search engines understand the themes and topics that the page is discussing, which can then be used to rank the page in search engine results pages (SERPs).

Why are Meta Keywords important?

Meta keywords were once an important factor in SEO, but now they have very little impact. This is because some websites started to stuff their meta keywords with irrelevant terms, leading to spammy results in SERPs. As a result, many search engines stopped using meta keywords as a ranking factor.

However, meta keywords are still important for eCommerce websites. When used correctly, they can help the website rank for specific keywords and themes related to the products or services offered. eCommerce websites can use meta keywords to help search engines understand the products they sell, making it easier for users to find what they're looking for.

For example, if you run an online store that sells handmade jewelry, you might use meta keywords such as "handmade jewelry", "unique jewelry", and "artistic jewelry". These keywords will help search engines understand the themes and products you sell, making it easier for users to find your website.

In conclusion, while Meta Keywords may not be as important as they once were, they are still an important aspect of SEO and eCommerce. They can help your website rank for specific keywords and themes related to your products, making it easier for users to find what they're looking for.

Table of contents

1. Why are Meta Keywords important?

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