theMarketer vs. Mailchimp
Here’s what those who tried them both are saying:

“Mailchimp helped us develop our business and turn our subscribers into customers throughout the years. But things started to plateau. The moment we learned about theMarketer's Loyalty program, we knew we simply had to make the switch.”
Monthly Plans |
![]() theMarketerE-commerce |
MailchimpStandard |
---|---|---|
Monthly email sends
|
Unlimited
|
12x 'plan''s contact limit
|
Up to 1000 subscribers
|
€25
|
€42
|
1001-2500 subscribers
|
€38
|
€56
|
2501-5000 subscribers
|
€67
|
€93
|
5001-10000 subscribers
|
€107
|
€123
|
10001-15000 subscribers
|
€163
|
€214
|
15001-20000 subscribers
|
€212
|
€266
|
20001-25000 subscribers
|
€244
|
€289
|
25001-30000 subscribers
|
€288
|
€317
|
30001-40000 subscribers
|
€334
|
€382
|
40001-50000 subscribers
|
€387
|
€420
|
50001-60000 subscribers
|
€461
|
€587
|
60001-70000 subscribers
|
€515
|
€587
|
70001-80000 subscribers
|
€581
|
€746
|
80001-90000 subscribers
|
€642
|
€746
|
90001-100000 subscribers
|
€707
|
€746
|
100001-120000 subscribers
|
€846
|
€1072
Above 100,000 subscribers Premium is mandatory, with 15x plans contact limit; custom pricing starts at 250.000+ contacts
|
120001-140000 subscribers
|
€972
|
€1235
Above 100,000 subscribers Premium is mandatory, with 15x plans contact limit; custom pricing starts at 250.000+ contacts
|
140001-160000 subscribers
|
€1088
|
€1492
Above 100,000 subscribers Premium is mandatory, with 15x plans contact limit; custom pricing starts at 250.000+ contacts
|
160001-180000 subscribers
|
€1210
|
€1492
Above 100,000 subscribers Premium is mandatory, with 15x plans contact limit; custom pricing starts at 250.000+ contacts
|
180001-200000 subscribers
|
€1305
|
€1492
Above 100,000 subscribers Premium is mandatory, with 15x plans contact limit; custom pricing starts at 250.000+ contacts
|
More than 200000 subscribers
|
€1386
Starting at
|
Custom pricing
Above 100,000 subscribers Premium is mandatory, with 15x plans contact limit; custom pricing starts at 250.000+ contacts
|
theMarketer is best for...
Compare features
Plan details |
![]() theMarketerE-commerce |
MailchimpStandard |
---|---|---|
Seats
|
3
|
5
|
User Roles
|
Admin, Editor, Viewer
|
Owner, Admin, Author & Viewer
|
Plan limits |
![]() theMarketerE-commerce |
MailchimpStandard |
---|---|---|
Monthly Email Sends
|
Unlimited
|
12x 'plan''s contact limit
|
Audience |
![]() theMarketerE-commerce |
MailchimpStandard |
---|---|---|
Audiences
|
Unlimited
|
5
|
Segmentation
|
Advanced
|
Basic
|
Contact Profiles
|
|
|
Tags
|
|
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Inbox
|
|
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Subscription Forms
|
|
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Audience Insights |
![]() theMarketerE-commerce |
MailchimpStandard |
---|---|---|
Audience Dashboard
|
|
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Customer Lifetime Value
|
|
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Campaign Engagement
|
|
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Purchase Behavior
|
|
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Lifecycle / Funnel Stage
|
|
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Favorite Brand
|
|
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Favorite Category
|
|
|
Top Engagement Hours
|
|
|
NPS Score
|
|
|
Activity Feed
|
|
|
Design |
![]() theMarketerE-commerce |
MailchimpStandard |
---|---|---|
Drag-and-drop Editor
|
|
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Pre-Designed Templates
|
|
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Subject Line Assistant
|
|
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Dynamic content
|
|
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Feed-Based Product Blocks
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Personalized Product Recommendations
|
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Product Bundles
|
|
|
UGC
|
|
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Feedback Blocks
|
|
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Loyalty Blocks
|
|
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Referral Blocks
|
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|
Countdowns
|
|
|
Surveys
|
|
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GIPHY Stickers
|
|
|
Discount Blocks
|
|
|
Social Icons
|
|
|
Mobile App Links
|
|
|
Communicate |
![]() theMarketerE-commerce |
MailchimpStandard |
---|---|---|
Email
|
|
|
Scheduling
|
|
|
Batch Delivery
|
|
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Optimal Sending Time
|
|
|
A/B Testing
|
|
|
Automatic Resend
|
|
|
Classic SMS Campaigns
|
|
|
Two-Way SMS
|
|
|
Push Notifications
|
|
|
Automation |
![]() theMarketerE-commerce |
MailchimpStandard |
---|---|---|
Drag-and-Drop Automation Builder
|
|
|
Pre-Built Journeys
|
|
|
Email Automation
|
|
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SMS Automation
|
|
|
Push Notifications Automation
|
|
|
Reporting |
![]() theMarketerE-commerce |
MailchimpStandard |
---|---|---|
Sales Reports
|
|
|
Campaign Reports
|
|
|
Campaign Clickmaps
|
|
|
Comparative Reporting
|
|
|
Realtime Info
|
|
|
Benchmarking
|
|
|
Audience Reports
|
|
|
Support |
![]() theMarketerE-commerce |
MailchimpStandard |
---|---|---|
Guides and Tutorials
|
|
|
Email Support
|
|
|
Live Chat Support
|
|
|
Experts & Partners Directory
|
|
|
E-commerce PRO Features |
![]() theMarketerE-commerce |
MailchimpStandard |
---|---|---|
Tier-based Loyalty Program
|
PRO
|
|
Point-based Loyalty Program
|
PRO
|
|
Feedback & Review Management
|
PRO
|
|
RFM Analysis
|
PRO
|
|
Referral Program
|
PRO
|
|
Launcher
|
PRO
|
|
Phone Support
|
PRO
|
|

Irresistible content
Keep matters relevant with AI-based personalized recommendations that will always hit their mark.

Laser-focused segmentation
Segment your audience based on their interactions with your brand and use tags and custom filters to match your exact needs.

Zero-hassle automation
Drive sales on autopilot and create a consistent and personalized experience for your customers with automated flows.

Built-in templates
Save precious time with newsletter templates dedicated to numerous industries and events.

Drag & Drop builder
Customize your templates with our easy-to-use and intuitive no-code editor.

Key channels
Let your customers choose how they want to hear from you, whether it’s email, SMS, or Push Notification campaigns.

Optimal timing
Don’t worry about sending too many messages in too little time. Your campaigns will always reach your customers whenever it’s best for each of them.

Handy pop-ups & forms
Capture your visitors’ details and win them over with engaging forms to grow your subscriber lists around the clock.

Best-in-class deliverability
Your messages will reach your audience every single time.

GDPR
Stay compliant with key Data Protection and Privacy regulations with no effort.

Reporting & Results
Stay on top of trends and spot opportunities for growth at a glance in real time.

A/B Testing
Take the guesswork out of creating campaigns that generate clicks and conversions.