theMarketer vs. MailerLite

We know it's a big decision, so let's make it easier for you.

Here’s what those who tried them both are saying:

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“Before switching to theMarketer, we spent a lot of time adding the right products to our newsletters - and generally speaking, any products at all. The images, URLs, titles, prices, and so on had to be manually set, which was a pain. Now we can add tens of products in a couple of clicks! And with the smart recommendations we don’t need to wreck our brains anymore. It’s just perfect.”

Luca

Pricing
We don’t appreciate it when other companies in this industry try to throw trash at each other, so we are going to let these figures speak for themselves.
Monthly Plans
theMarketer

E-commerce

MailerLite

Advanced

Monthly email sends
Unlimited
Unlimited
Up to 1000 subscribers
€25
€28
1001-2500 subscribers
€38
€37
2501-5000 subscribers
€67
€47
5001-10000 subscribers
€107
€102
10001-15000 subscribers
€163
€140
15001-20000 subscribers
€212
€167
20001-25000 subscribers
€244
€186
25001-30000 subscribers
€288
€214
30001-40000 subscribers
€334
€260
40001-50000 subscribers
€387
€316
50001-60000 subscribers
€461
€335
60001-70000 subscribers
€515
€353
70001-80000 subscribers
€581
€372
80001-90000 subscribers
€642
€391
90001-100000 subscribers
€707
€409
100001-120000 subscribers
€846
€491
120001-140000 subscribers
€972
€547
140001-160000 subscribers
€1088
€610
160001-180000 subscribers
€1210
€686
180001-200000 subscribers
€1305
€763
More than 200000 subscribers
€1386
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Starting at
€839
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Starting at €839
Last updated on August 2nd, 2024

theMarketer is best for...

Designing perfect-looking omnichannel campaigns (email, SMS, push notifications) in just a few clicks
Turning automations and personalized product recommendations into a breeze
Getting your own irresistible loyalty program and earning customers’ trust with product reviews
Spreading the word about your business through a compelling referral program
Accessing a complete marketing solution matching your own specific needs at affordable prices
Make the switch
Content-focused, non-shoppable newsletters
Growing your list of contacts and getting accustomed with automation
Linking social media accounts to your email campaigns
Building simple websites and blogs

Compare features

Plan details
theMarketer

E-commerce

MailerLite

Advanced

Seats
3
Unlimited
User Roles
Admin, Editor, Viewer
Administrator, Manager, Viewer, Accountant, Custom
Plan limits
theMarketer

E-commerce

MailerLite

Advanced

Monthly Email Sends
Unlimited
Unlimited
Audience
theMarketer

E-commerce

MailerLite

Advanced

Audiences
Unlimited
Unlimited
Segmentation
Advanced
Advanced
Contact Profiles
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Tags
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Inbox
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Subscription Forms
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Audience Insights
theMarketer

E-commerce

MailerLite

Advanced

Audience Dashboard
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Customer Lifetime Value
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Campaign Engagement
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Purchase Behavior
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Lifecycle / Funnel Stage
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Favorite Brand
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Favorite Category
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Top Engagement Hours
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NPS Score
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Activity Feed
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Design
theMarketer

E-commerce

MailerLite

Advanced

Drag-and-drop Editor
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Pre-Designed Templates
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Subject Line Assistant
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Dynamic content
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Feed-Based Product Blocks
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Personalized Product Recommendations
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Product Bundles
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UGC
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Feedback Blocks
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Loyalty Blocks
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Referral Blocks
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Countdowns
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Surveys
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GIPHY Stickers
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Discount Blocks
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Social Icons
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Mobile App Links
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Communicate
theMarketer

E-commerce

MailerLite

Advanced

Email
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Scheduling
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Batch Delivery
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Optimal Sending Time
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A/B Testing
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Automatic Resend
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Classic SMS Campaigns
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Two-Way SMS
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Push Notifications
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Automation
theMarketer

E-commerce

MailerLite

Advanced

Drag-and-Drop Automation Builder
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Pre-Built Journeys
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Email Automation
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SMS Automation
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Push Notifications Automation
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Reporting
theMarketer

E-commerce

MailerLite

Advanced

Sales Reports
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Campaign Reports
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Campaign Clickmaps
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Comparative Reporting
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Realtime Info
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Benchmarking
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Audience Reports
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Support
theMarketer

E-commerce

MailerLite

Advanced

Guides and Tutorials
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Email Support
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Live Chat Support
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Experts & Partners Directory
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E-commerce PRO Features
theMarketer

E-commerce

MailerLite

Advanced

Tier-based Loyalty Program
PRO
check
Point-based Loyalty Program
PRO
check
Feedback & Review Management
PRO
check
RFM Analysis
PRO
check
Referral Program
PRO
check
Launcher
PRO
check
Phone Support
PRO
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Getting personal has never been so easy
Engage your customers across every channel that matters
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Irresistible content

Keep matters relevant with AI-based personalized recommendations that will always hit their mark.

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Laser-focused segmentation

Segment your audience based on their interactions with your brand and use tags and custom filters to match your exact needs.

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Zero-hassle automation

Drive sales on autopilot and create a consistent and personalized experience for your customers with automated flows.

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Built-in templates

Save precious time with newsletter templates dedicated to numerous industries and events.

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Drag & Drop builder

Customize your templates with our easy-to-use and intuitive no-code editor.

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Key channels

Let your customers choose how they want to hear from you, whether it’s email, SMS, or Push Notification campaigns.

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Optimal timing

Don’t worry about sending too many messages in too little time. Your campaigns will always reach your customers whenever it’s best for each of them.

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Handy pop-ups & forms

Capture your visitors’ details and win them over with engaging forms to grow your subscriber lists around the clock.

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Best-in-class deliverability

Your messages will reach your audience every single time.

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GDPR

Stay compliant with key Data Protection and Privacy regulations with no effort.

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Reporting & Results

Stay on top of trends and spot opportunities for growth at a glance in real time.

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A/B Testing

Take the guesswork out of creating campaigns that generate clicks and conversions.

Make the switch
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